DIAL IT DOWN

Tide Ad Campaign

SCRATCH PAD is a student-run advertising agency at James Madison University that competes in the National Student Advertising Competition (NSAC) and works alongside real companies to create advertising campaigns. I joined their team as a graphic designer in the fall of 2023 and designed the
"Dial It Down" ad campaign and plansbook presentation for Tide.

Skills

Brand Design
Typography
Marketing/Advertising
Photo Manipulation
Information Design
Illustration

Programs

Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Adobe After Effects
Procreate

DIAL IT DOWN

Tide AdVERTISING Campaign

SCRATCH PAD is a student-run advertising agency at James Madison University that competes in the National Student Advertising Competition (NSAC) and works alongside real companies to create advertising campaigns. I joined their team as their graphic designer in the fall of 2023 and designed the "Dial It Down" ad campaign and plansbook presentation for the competition.

SKILLS

Brand Design
Typography
Marketing/Advertising
Photo Manipulation
Information Design
Illustration

PROGRAMS

Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Adobe After Effects
Procreate

Process